第一次看到网感这个词的时候一头雾水，以下是语境：

（##活动将）围绕“##”的主题举办，将聚焦中高端的生活方式，重塑美好生活向往，并挖掘和突出有“网感”的特色品牌，引领年轻化消费潮流。

语境和直觉告诉我这是个互联网行业生造的词。

在谷歌输入[define: 网感]，可以查询到以下结果：

”网感，是做互联网工作的人必备的软技能。一个东西出来，你必须一眼就能判断出它是否能火，受众会有着怎样的反应。“

在谷歌输入["互联网" "网感"]，可以查询到更多内容。

根据以上解释，所谓的网感，是凭感觉判断一个产品（比如短视频）、事件（热点事件）能否在网络流行的能力。

说人话就是，你能感知到某个产品或事件会火。

所以，所谓的有网感的品牌，大致就是通过互联网加持以后会火的品牌，即会流行的品牌或者会火的品牌。

那么如何翻译网感或者有网感呢？

这和已经流行的事物有些差别，强调会火（但是还没火）。因此Trending Products之类表示已经流行的产品不行。

我的第一反应是和go viral相关的表达。长一点的解释是your ability to explain and predict popularity, to predict which content will go viral, particularly in the context of online media。但显然不能翻译地这么长。

继续读平行文本，

To predict product trends on Amazon takes more than observing hot fads--you must see trends before they happen as well as opportunities to create trends. To predict product trends is to catch the wave nobody else sees coming. It requires a deeper understanding of your market, but it can guide your future product investments in a hugely profitable direction.

在阅读以上平行文本的时候，看到emerge这个词，就想查查看emerge的形容词行不行。

If you have an emergent talent for science, your teacher might bump you up to an advanced science class. Emergent is an adjective that describes something that is emerging, or suddenly coming into existence. Emergent means “coming into being.” It's often used in phrases like “emergent technologies.” These are brand-new technologies that we can expect to be widely used in the near future. The Internet, for example, was an emergent technology in the early 1990s. Emergent sometimes implies that what is coming into being is surprising and demands a response. An “emergent disease,” for instance, would send scientists scrambling to find a cure. In this sense emergent is related to emergency.

以下是两个关于emergent product的真实用法，

To get in on the action and seize opportunities in emergent product categories, your organization will need to optimize your new product development processes.

The report maintains a sharp focus on the changing trends within the energy drinks market, with a special emphasis on spotting emergent product categories.

综上，emergent可以表示刚刚出现且将会流行之意，可以用来翻译有网感之类的表述。

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